Establishment of the Hans Wilsdorf Foundation

The Hans Wilsdorf Foundation was established as a private trust by Hans Wilsdorf following the death of his wife. This foundation was created with the intention of ensuring that a portion of the income generated by Rolex, the luxury watch company he founded, would be allocated to charitable causes. By leaving all of his shares in Rolex to the foundation, Wilsdorf aimed to create a sustainable source of funding for various philanthropic initiatives. The foundation has since played a crucial role in managing the assets of Rolex, which has allowed it to maintain its status as a leading luxury watch manufacturer while also contributing to social causes. The impact of the Hans Wilsdorf Foundation extends beyond the realm of luxury watches. It has facilitated numerous charitable activities, reflecting Wilsdorf's commitment to giving back to society. The foundation's management of Rolex shares has ensured that the company's profits are not solely reinvested into business operations but also support various charitable endeavors. This model of integrating philanthropy with business operations has inspired other companies to consider similar approaches, highlighting the potential for corporate success to coexist with social responsibility. The foundation continues to operate, ensuring that Wilsdorf's legacy of philanthropy endures alongside the prestigious reputation of Rolex.