First Model Produced by Mercedes-Benz Vietnam

Mercedes-Benz Vietnam established its assembly plant to enhance local production capabilities and cater to the growing automotive market in the region. The first model produced at this facility was the Mercedes E230, which marked the beginning of local assembly operations. This initiative was part of a broader strategy to localize production and reduce import costs, thereby making luxury vehicles more accessible to Vietnamese consumers. The assembly of the E230 not only represented a significant step for Mercedes-Benz in Vietnam but also contributed to the development of the local automotive industry by creating jobs and fostering skills among the workforce. Over the years, the plant has undergone various upgrades, including a substantial investment aimed at enhancing technology and expanding production capabilities, particularly for high-performance AMG models. This investment reflects the company's commitment to maintaining high standards of quality and innovation in its manufacturing processes.