Microsoft Acquires Yammer for 1.2 Billion
| Business | Technology | Acquisitions |
Updated By: History Editorial Network (HEN)
Published: | Updated:
3 min read
Microsoft's acquisition of Yammer for $1.2 billion marked a strategic move to enhance its enterprise social networking capabilities. Yammer, founded in 2008, quickly gained traction among businesses as a platform for internal communication and collaboration. The service allowed employees to share information, collaborate on projects, and engage in discussions in a manner similar to social media, but tailored for corporate environments. This acquisition was part of Microsoft's broader strategy to integrate social networking features into its suite of productivity tools, particularly Office 365. By incorporating Yammer, Microsoft aimed to foster a more connected workplace, enabling organizations to leverage social interactions to improve productivity and employee engagement.
The impact of this acquisition was significant in the realm of enterprise software. Yammer's user base expanded rapidly, with millions of users adopting the platform for its ease of use and functionality. The integration of Yammer into Mic
Primary Reference: History of Microsoft
Location: United States of America

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