Left TEN Music Group and Founded Sommer House

Zara Larsson transitioned from TEN Music Group to establish her own record label, Sommer House. This move allowed her to gain full ownership of her music catalogue, a significant step for an artist seeking greater control over her creative output and financial returns. By launching Sommer House, Larsson aimed to create a platform that aligns with her artistic vision and values, providing her with the autonomy to produce and distribute her music independently. In conjunction with this new venture, she renewed her contract with Epic Records, ensuring that her future releases would be managed through her label while still benefiting from the resources and distribution capabilities of a major record label. This dual approach positions Larsson strategically in the music industry, allowing her to leverage both independent and major label advantages.