DMG Registers Three-Pointed and Four-Pointed Stars

Daimler Motoren Gesellschaft (DMG) registered two star trademarks, a three-pointed and a four-pointed star, with the intention of representing the company's vision for universal motorization across various domains: land, water, and air. The three-pointed star was chosen for use, symbolizing the aspirations of Gottlieb Daimler, one of the founders of the company. This emblem has since become synonymous with the brand, reflecting its commitment to innovation and mobility. The registration of these trademarks marked a pivotal moment in the branding strategy of DMG, establishing a recognizable symbol that would endure through the decades. The three-pointed star has evolved into a key identifier for the company, which later became part of the Mercedes-Benz brand, known for its luxury vehicles and engineering excellence. The four-pointed star, while registered, was not utilized, indicating a focused approach to brand identity and marketing.