Samsung acquired U.S.-based mobile payments firm "LoopPay"

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Updated By: History Editorial Network (HEN)
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3 min read

On February 18, 2015, Samsung made a bold move into the mobile payments arena by acquiring LoopPay, a U.S.-based mobile payments firm known for its innovative Magnetic Secure Transmission (MST) technology. This acquisition allowed Samsung to directly compete with rivals like Apple Pay and Google Wallet by integrating secure and convenient mobile payment capabilities into its smartphones. LoopPay's MST technology enabled Samsung devices to work with traditional magnetic stripe card readers, making it instantly compatible with a wide range of existing payment terminals without requiring new hardware installations. With this acquisition, Samsung introduced Samsung Pay, a mobile payment platform that combined LoopPay’s MST with Near Field Communication (NFC) for broader acceptance and greater user convenience. This move not only expanded Samsung’s services ecosystem but also reinforced its vision of making smartphones central to digital lifestyles. Samsung’s entrance into the mobile payment space underscored its commitment to innovation and its strategy to offer secure, seamless, and widely accepted transaction options to users around the globe. \#SamsungPay #MobilePayments #LoopPayAcquisition #DigitalWalletRevolution #MomentsOfLife #MoofLife\_Moment #MoofLife
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