Name Change to Patek, Philippe & Cie

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 | Business | Corporate Identity | Branding |
Updated By: History Editorial Network (HEN)
Published: 
4 min read

The watchmaking company originally established as Patek & Cie was founded by Antoni Patek and Franciszek Czapek. This venture began in the mid-19th century, focusing on high-quality timepieces. The company gained recognition for its craftsmanship and innovation in watchmaking. In the early years, Patek & Cie produced various types of watches, including pocket watches, which were popular among the elite. The name change to Patek, Philippe & Cie marked a pivotal moment in the company's history, as it reflected the partnership formed with the watchmaker Adrien Philippe, who was known for his invention of the keyless winding mechanism. This innovation significantly improved the functionality and convenience of watches, contributing to the brand's reputation for quality and precision. The rebranding to Patek, Philippe & Cie not only solidified the partnership but also positioned the company for future growth and recognition in the luxury watch market. The company continued to innovate, introducing various complications and designs that appealed to affluent customers. The acquisition of a keyless pendant watch by Queen Victoria at the Great Exhibition further elevated the brand's status, showcasing its appeal to royalty and collectors. Over the years, Patek, Philippe & Cie has maintained its commitment to excellence, becoming one of the most prestigious watch manufacturers in the world, known for its limited production and high resale value. Today, the brand is synonymous with luxury and craftsmanship, with a legacy that continues to influence the watchmaking industry.
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Location: Plan-les-Ouates, Geneva, Switzerland
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