Miley Cyrus partners with MAC for Viva Glam to aid communities hit by pandemic.

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 | Social Impact |
Updated By: History Editorial Network (HEN)
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4 min read

Miley Cyrus joined forces with MAC Cosmetics for their annual Viva Glam campaign to contribute $10 million toward 250 local organizations across the nation significantly affected by the pandemic. The initiative focused on providing essential support to communities facing heightened challenges due to the public health crisis. MAC Cosmetics, renowned for its philanthropy through the Viva Glam campaign, has a longstanding commitment to supporting various causes, including HIV/AIDS programs and organizations dedicated to women's and LGBTQ+ rights. This collaboration with Miley Cyrus aimed to mitigate the impacts of the pandemic on vulnerable populations by providing financial assistance to local organizations struggling to maintain operations and services. Through this partnership, the initiative sought to deliver tangible aid to those in need, ensuring that critical support services could continue amidst widespread disruptions caused by the pandemic. These organizations, spanning various sectors such as healthcare, food security, and housing, were essential in addressing the immediate and pressing needs of their communities. By allocating $10 million to these 250 local groups, the campaign underscored the importance of community-based support systems in times of crisis. Miley Cyrus's involvement helped to amplify the campaign's reach and impact, bringing greater attention to the cause and encouraging further contributions and support. #MoofLife #MACCosmetics #VivaGlam #PandemicRelief #CommunitySupport #MileyCyrus
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