Michael Jackson's 'Thriller': A Landmark 14-Minute Music Video Directed by John Landis

In 1983, Michael Jackson released the groundbreaking 14-minute music video for 'Thriller', directed by John Landis. This iconic video not only showcased Jackson's extraordinary talent but also redefined the music video format, setting a new standard for production quality and storytelling. The zombie-themed narrative captivated audiences and became a cultural phenomenon, breaking racial barriers on MTV, which had launched just two years prior. Before 'Thriller', Jackson faced challenges in gaining airtime on MTV, largely due to racial biases that limited the exposure of African American artists. However, pressure from CBS Records led MTV to begin airing Jackson's earlier hits, 'Billie Jean' and 'Beat It', paving the way for a fruitful partnership that would benefit both Jackson and other black artists seeking recognition. The immense popularity of 'Thriller' not only boosted MTV's viewership but also shifted the channel's focus towards pop and R&B genres. Recognized by the Guinness World Records as the most successful music video ever, 'Thriller' remains a landmark achievement in the music industry, influencing countless artists and shaping the future of music videos.