Jackman Launches Laughing Man Coffee

Hugh Jackman established Laughing Man Coffee as a response to his experiences during a trip to Ethiopia, where he encountered a fair trade coffee farmer. This encounter inspired him to create a company that not only sells coffee but also supports social causes. The company was launched with the mission of providing a platform for fair trade practices and contributing to community development. Jackman opened two cafés in Lower Manhattan and expanded the business by selling coffee online. The brand later partnered with Keurig, further increasing its reach and accessibility to consumers. A key aspect of Laughing Man Coffee is its commitment to philanthropy. All profits generated by the company are directed to the Laughing Man Foundation, which focuses on funding educational programs and supporting social entrepreneurs globally. This model not only promotes fair trade but also empowers communities by investing in their development. The foundation's initiatives aim to create sustainable change, providing resources and opportunities for individuals to improve their lives. Through this venture, Jackman has combined his passion for coffee with a dedication to social responsibility, making a significant impact in the lives of many.