Christian Dior Models Limited Created

Christian Dior Models Limited was established in London as a strategic move to expand the reach of the Christian Dior brand beyond its Parisian roots. This initiative involved forming agreements with various international partners, including the Sydney-based label House of Youth, which facilitated the introduction of Christian Dior New York models. Additionally, Los Gobelinos, a fashion house located in Santiago, Chile, entered into an agreement with Dior to represent Christian Dior Paris Haute Couture in the South American market. This expansion was part of a broader strategy to enhance the global presence of the Dior brand, allowing it to tap into new markets and audiences. The establishment of Dior Models Limited marked a significant step in the brand's internationalization, enabling it to showcase its haute couture collections and luxury products to a wider clientele.