Helped launch Porch as CMO

Asha Sharma played a crucial role in the establishment of Porch, a home services platform, serving as its Chief Marketing Officer during the company's formative phase. Her involvement began in the early days of Porch, where she was instrumental in shaping the brand identity and developing strategic partnerships that were essential for the company's growth. Under her leadership, Porch focused on connecting homeowners with service professionals, which was a significant need in the market. The platform aimed to simplify the process of finding reliable home services, addressing a common pain point for many homeowners. The impact of Sharma's contributions can be seen in the rapid scaling of Porch as it gained traction in the competitive home services industry. By fostering relationships with various service providers and enhancing the brand's visibility, she helped position Porch as a trusted resource for home improvement and maintenance needs. The strategic marketing initiatives implemented during her tenure not only increased user engagement but also established a foundation for future growth. As Porch expanded its offerings and user base, the groundwork laid by Sharma and her team proved vital in navigating the challenges of a burgeoning market.